The Software Industry’s Guide to Collecting Customer Feedback

Your customers are leaving clues everywhere – in surveys, in-app comments, app store reviews, social posts and support chats. If you only listen in one place, you’re missing the full picture.

This guide shows software leaders how to capture and act on customer insights before opportunities slip away. See how leading companies use multi-channel feedback to inspire product innovation, deepen relationships and accelerate growth.

You’ll learn:

  • Which channels provide the most useful insights at each stage of the customer journey
  • How to design prompts that capture richer, more relevant responses
  • Techniques for turning raw, unstructured input into clear, actionable themes
  • How to select a platform that supports scale and evolving needs

Turn every channel into a growth engine – download the guide now.

Know exactly what your customers think and feel by using Alchemer to collect feedback everywhere. The power of this feedback is magnified when we connect and automate it across your organization. Insights are clear and actionable, so every voice has an immediate impact. Nimble and powerful, Alchemer lets you go from survey to research to a sophisticated program, exceeding expectations and delighting customers. For more information about Alchemer, please visit www.alchemer.com.

Copyright © 2025 Simpler Media Group, Inc. Privacy PolicyTerms of Use.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
600 California St, 11th FL, San Francisco CA 94108 USA