Attention all passengers, please stow your tray tables

Whenever economic times hit a spot of turbulence, it can feel like everyone around you is suddenly bracing for impact. But that needn’t be you too; in fact, this is your time to shine.

As a contact center leader, you’re in the cockpit, the engine room, and fuelling the tank all at once. So not only can you and your agents help your business fly through bumpy patches unscathed; you’re in a unique spot to help it break the sound barrier.

We know this because, in partnership with Qualtrics XM Institute, we spoke to more than 33,000 consumers in 29 countries around the world – and a clear message emerged. The contact center is the driving force behind increased customer loyalty, spend, and resilience to any economic troubles ahead.

The secret? Data, and how you use it to better connect with your customers. Because all that unsolicited data that comes pouring through contact centers on a daily basis is nothing but pure, unfiltered jet fuel.

Emails, calls, chat, tweets, and texts – it’s a goldmine of customer intelligence that, if utilized and understood, can empower agents to transform customer relationships, resolve issues quickly, and
build seamless journeys that keep your customers happy and loyal as we navigate the months ahead.

We’d love to show you how.

This article is posted at qualtrics.com

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