Section 1: Why Print Still Matters in Healthcare
“The Growing Need for Outpatient Care and Clear Communication”
Text: With outpatient care becoming more prevalent, patients need reliable information that complements in-person and telehealth interactions. Print materials like brochures, flyers, and posters can enhance patient understanding, especially when they revisit information after an appointment.
Bullet Points:
- 95% of healthcare leaders expect outpatient care to increase.
- Telehealth has surged 38x since the pandemic.
- Printed materials complement digital communication, improving retention.
Section 2: The Power of Patient Education
“Patients Remember and Act on Printed Information”
Text: Printed materials boost patient comprehension, satisfaction, and action. Studies show that 86.5% of patients prefer receiving printed healthcare information, and 91.2% find it helpful.
Visuals: Data visualization or infographics highlighting key statistics (e.g., “86% prefer print,” “91.2% found printed materials helpful”)
Section 3: Tailoring Communications to Patient Needs
“Personalized Print Materials Lead to Better Outcomes”
Text: Customized print communications resonate better with patients, leading to increased engagement and improved adherence to treatment plans. Health literacy plays a major role in patient success, and targeted print materials are an effective way to address gaps.
Print materials can be customized for different health literacy levels and languages.Increased patient engagement and adherence with personalized messaging.
Section 4: Driving Omnichannel Success with Print
“Integrating Print into Your Omnichannel Strategy”
Printed documents aren’t just for in-office use. They can support an omnichannel approach, driving engagement across various platforms and reinforcing digital content.
This article is posted at fedex.com
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